If you want your content to be shared… Video works.
- Mobile video viewers are highly likely to share mobile video content
- New study by the Interactive Advertising Bureau.
- 92% share mobile video content with others
- 16% share mobile video content daily, 33% do so weekly.
- (56%) are sharing video content through posts on Facebook
- 44% simply use their own mobile device to show video to friends.
- Only 12% share video via Twitter
What gets shared?
- 66% share short, funny video clips
- 52% share music videos
- 35% share movie trailers
- 31% share content created by themselves or their friends